"...... I look at my 13 year old sister who can design and make webpages. When I was her age - I was still in awe of the internet. I have bought some things online - but I'm sure my sister's generation will be much more eager to do so. I also noticed that my sister would rather chat on MSN to her boyfriend than talk on the phone. I asked her why one day and she said it was more fun on MSN.
Teenagers these days eh? haha"
This is a post in my class today from one of my class who may be 21.
Other than its funny to see the gap between a 13 year ols and her older sister - what else does this say to me?
It says that the interactive online world which is a mystery to most people is THE PREFERRED METHOD OF COMMUNICATION for most teens today.
This means that if you want to reach them you will have to use this channel
1. Advertising/Retailing
2. Education
3. Work
4. Health
5. Entertainment
So if you find all of this seems like a fad - worry
